# The MotherTrees — Full Content > Strategic consulting for organizational clarity, alignment, and execution momentum. > Website: https://themothertrees.com > Contact: info@themothertrees.com > Location: Barcelona, Spain --- ## About Us In the forest, MotherTrees are the ones with the most connections to the surrounding ecosystem. Through vast underground networks, they sense what's happening, share resources, send early warnings, and help the whole forest adapt and grow stronger together. We bring that same principle to organizations. ### Our Founding Principle: Connection that creates momentum MotherTrees connect — they link what appears separate and ensure energy flows where it matters most, so the system moves forward as one. ### From Forests to Organizations Companies and organizations are complex systems. Strategy, people, innovation, and execution often evolve in silos — misalignment slows progress and momentum fades. What looks like a lack of resources and drive is often a lack of connection. What feels like an execution problem is often a clarity problem. We help organizations reconnect the pieces — so teams see the full picture and move forward together. ### Our Expertise **PEOPLE** — Alignment that enables execution - Leadership & Team Development - Decision-making & Prioritization - Change & Transformation Support **INNOVATION** — Turning signals into concrete opportunities - Venture Clienting - Venture Building - Corporate Open Innovation - Corporate Venture Capital - Intrapreneurship **ECOSYSTEM** — Designing environments for collaboration - Ecosystem Building - Hub & Lab Creation & Management - Investor Relations **GROWTH** — From opportunity to execution - Market Intelligence - Marketing Strategy - Business Development - Business Acceleration ### Founders **Emilio Risques** — Co-Founder LinkedIn: https://www.linkedin.com/in/emiliorisques/ **Daniel Dümig** — Co-Founder LinkedIn: https://www.linkedin.com/in/danieldümig/ > "We've been in your seat. And now we help you see what others don't, act before the market moves, and build initiatives that actually deliver results." As C-level leaders with over 20 years of experience across corporates, startups, ventures and innovation ecosystems, we don't stay at the surface. We work inside the system, alongside you and your teams, to implement projects, fast, and low-risk. **Better connection. Clear direction. Fast execution. Sustainable growth.** --- ## Services Overview The MotherTrees offers a structured portfolio of services ranging from fast-format workshops to ongoing embedded execution support. All services are built around the Solution Puzzle methodology — a decision framework to align people, priorities and execution across strategy, innovation and transformation. ### THE CORE: The Solution Puzzle A decision framework to align people, priorities and execution, across strategy, innovation and transformation. - **Ideal for:** Executive teams, Strategy, Innovation, People/HR, Product, Cross-functional leadership groups - **Typical moments:** When decisions feel risky, priorities are unclear, teams are moving in different directions - **What you get:** Shared clarity on what matters, a small number of explicit priorities, decisions translated into next steps --- ### Service 01: ALIGNMENT TO ACTION WORKSHOP (Fast Format) **Process:** LISTEN → INSPIRE → ALIGN → PRIORITIZE → ACT Your focused team workshop to build shared understanding, align priorities, broaden market perspective, and turn team inspiration into one clear, owned action plan focused on your #1 priority. **Format:** On-site workshop — 2 or 4 hours **Ideal for:** - Leadership offsites - Team alignments (People/HR) - Strategy & Innovation syncs - Product & Service launches - Cross-functional initiatives requiring fast alignment **Typical moments:** - "We need a shared plan coming out of this meeting." - "We need to take action — now." - "We need to step back and align our key challenges and opportunities." - "We need alignment on priorities and a decision to move forward." **What you get:** - Connection & Alignment across the team - Clear priorities and shared focus - One concrete decision on Priority #1 - A clear action plan the team commits to **Three Focus Points:** 1. Shared Understanding & Alignment — Creating the conditions for teams to connect and truly listen to each other, surfacing challenges and opportunities, and aligning on what matters most now. 2. Market Vision & Team Inspiration — Expanding perspectives beyond the core (Shaking Minds), challenging assumptions, inspiring new market perspectives. 3. From Alignment to Action — Turning inspiration into a clear, owned action plan with defined priorities, milestones, and commitment around Priority #1. **Workshop Structure:** - Phase 1: Unboxing the Challenges — Surface assumptions, tensions and blind spots. Output: Shared understanding of what matters now. - Phase 2: Expanding Perspectives & Inspiring Direction — Explore market trends, showcasing inspirational solutions. Output: Broader market vision. - Phase 3: Aligning, Deciding & Committing to Action — Structured convergence, define Priority #1. Output: One clear priority and an action plan. **Not ideal if:** You need to redesign your full strategy or explore multiple future scenarios in depth. **URL:** https://themothertrees.com/services/alignment-workshop --- ### Service 02: THE MOMENTUM PROGRAM (Deep Format) **Process:** From market exploration to an executable roadmap — Exploring the market. Connecting the pieces. Executing with focus. A structured strategic journey designed to inspire leadership teams, explore market challenges and opportunities, connect the right internal and external solutions, and translate insights into a clear, owned execution roadmap. **Format:** Structured 6-week process · On-site & online · 6 sessions · Total duration: 12 hours **Ideal for:** - Teams that need a shared future market vision - Organizations facing complex market shifts and multiple strategic options - Companies exploring new growth opportunities — unsure how to combine internal capabilities with external solutions - Teams that want to decide where to play and how to move, before executing **Typical moments:** - "We need to understand what's really happening in the market — beyond our bubble." - "We need to explore new solutions, but in a structured way." - "We don't lack ideas, we lack clarity on what to combine and prioritize." - "We need a roadmap that connects opportunities to execution." **What you get:** - A shared future market vision aligned across the team - A clear strategic focus and decision on what matters most right now - Clear decisions on which external solutions to combine with internal assets - A prioritized execution roadmap with defined action steps - Ownership and commitment around agreed priorities - Momentum and team motivation to move from exploration to structured execution **Three Focus Points:** 1. Shared Market Vision & Strategic Clarity 2. Alignment on Priorities & Strategic Choices 3. From Insight to Roadmap & Action **Program Structure:** - Phase 1: Unboxing Session — Breaking inertia. Surfacing internal challenges and opportunities. - Phase 2: Inspiration & Market Exploration Sessions — Exploring market trends, showcasing non-obvious solutions. - Phase 3: Solution Puzzle Co-Creation Session — Prioritization of focus areas, selection of solutions. - Phase 4: Roadmap & Empowerment Session — Translation into execution roadmap with owners and milestones. **URL:** https://themothertrees.com/services/strategic-puzzle --- ### Service 03: MOMENTUM AS A SERVICE (Ongoing Format) **Process:** Continuous market scouting and execution — built into your team. We help you turn your aligned priorities into execution and sustained momentum — continuously scanning the market and updating your strategic choices as market reality changes. **Format:** Ongoing market vision, strategic clarity and execution support **Ideal for:** - Organizations that need to continuously translate strategy into execution - Companies operating in fast-changing markets - Teams struggling to sustain execution momentum - Strategic initiatives requiring ongoing ownership and follow-through - CEOs and executives who want plans to keep moving forward **Typical moments:** - "We have a roadmap, but it keeps becoming outdated as the market shifts." - "We need someone to help us navigate what's next while we execute." - "Execution slows down once the initial momentum fades." - "We don't have the internal capacity to continuously scan the market and adapt." - "We need progress month after month." **What you get:** - Continuous market sensing on technologies, regulations, and business models - Structured execution and sustained momentum, month after month - Clear ownership and hands-on management of action steps - A living roadmap that adapts to changing market realities - A senior execution partner embedded in your team **Three Focus Points:** 1. Execution Rhythm & Ownership 2. Continuous Calibration & Market Sensing 3. From Testing/Piloting to Scale **Work Modules:** 1. Momentum & Execution Leadership — External execution drive and rhythm 2. Market Sensing & Solution Scouting — Continuous scanning and opportunity validation 3. Solution Architecture & Partner Orchestration — Facilitating collaborations and Venture Clienting 4. Build, Test, Learn & Scale — Supporting pilot design, validation, and scaling **URL:** https://themothertrees.com/services/execution-calibration --- ### Service 04: HUB & LAB BUILDING (Beyond the Organization) **Process:** Designing environments where Open Innovation turns into execution. We design and activate hubs and labs when organizations want collaboration and experimentation to become a permanent execution capability. **Format:** Physical, hybrid or digital innovation environments **Ideal for:** - Organizations building internal or external innovation capabilities - Stadiums, venues, and infrastructure operators - Public institutions and cities - Brands seeking structured collaboration with startups, scaleups and ecosystem partners **Typical moments:** - Launching a new innovation strategy or platform - Activating a physical or hybrid innovation space - Structuring collaboration with startups, investors, universities and corporates - Building a safe sandbox environment to test solutions **What you get:** - Hub & Lab strategy aligned with strategic priorities - A structured ecosystem and partner activation model - A fully activated lab or hub - A safe sandbox to pilot, learn and scale solutions **Example projects:** Sportek Hub, The Venue Barcelona, CAIIB Jorda Innovation Lab, VLC City Lab, La Fira Barcelona Innovation Hub, Spain Sport Destination Future Lab, ASICS Tenkan-Ten Growth Catalyst, ASICS EMEA Innovation Hub **URL:** https://themothertrees.com/services/ecosystem-building --- ### Service 05: INNOVATION ARENAS (Beyond the Organization) **Process:** Designing temporary, high-impact environments to accelerate brand visibility, ecosystem connection, and business opportunity creation. We design and activate Innovation Arenas that transform trade fairs, booths or events into strategic environments and dynamic spaces that create extra business and brand activation. **Format:** Trade fairs, events and strategic brand activations **Ideal for:** - Trade fair and event organizers building innovation-driven formats - Trade and investment agencies activating startup & investor ecosystems - Brands and corporates wanting to showcase innovation - Organizations seeking high-visibility entry points into startup & investor ecosystems **Typical moments:** - "We want innovation to be a core part of our event, not a side attraction." - "How do we activate startups, investors, and corporates in a meaningful way?" - "How do we turn attention and conversations into real opportunities?" - "How do we make our booth or pavilion a magnet for the right people?" **What you get:** - Innovation Area/Arena concept & strategic design - Startup, scaleup & solution provider curation - Structured ecosystem activation - Content formats (expert panels, fireside chats, startup & investor awards, pitch activations) **Example project:** Padel World Summit — Innovation Arena and Investor Forum **URL:** https://themothertrees.com/services/innovation-arenas --- ### Service 06: C-LEVEL EXECUTION AS A SERVICE (Leadership Execution) **Process:** Experienced C-level execution to move growth initiatives forward — fast and efficiently. When organizations face concrete business growth challenges — such as entering a new market, integrating an acquisition, or scaling a strategic initiative — internal teams often lack the time, seniority or bandwidth to lead execution at C-level speed. We step in as an embedded growth task force. **Format:** Embedded C-level task force **Ideal for:** - Companies preparing for new market entry - Organizations integrating newly acquired businesses - Companies launching or scaling a new business line or venture - Strategic initiatives requiring senior leadership ownership - CEOs needing temporary C-level execution capacity without permanent hires **Typical moments:** - "We want to enter a new market, but lack the internal capacity to lead it properly." - "We have acquired a new company and need to integrate it without disrupting the core business." - "We need to launch new initiatives without pulling the focus from our core business." - "We need external expertise, connections and management capability." **What you get:** - An experienced C-level task force dedicated to your specific challenge - Hands-on leadership, decision-making, and ownership - Direct access to relevant expertise, partners and market connections - Faster execution with reduced risk and no internal disruption **URL:** https://themothertrees.com/services/clevel-execution --- ## Open Innovation Challenges (OIC) We design, facilitate, and execute Open Innovation Challenges that connect your business challenges and internal assets with the right external solutions, turning them into pilots, structured implementation roadmaps, and momentum for scale. Our Momentum Program methodology applied to Open Innovation Challenges. **URL:** https://themothertrees.com/oic --- ## Selected Clients Nestlé, CaixaBank, Decathlon, Zurich, MartiDerm, Veritas, Fluidra, Esade, Torres, TMB, BSM, Imagin, Factor Energía, TwoNav, Fira Barcelona, Ajuntament de Barcelona, Ajuntament de València, RFEN Aquatics, DIR, and many more. --- ## Contact - **Email:** info@themothertrees.com - **LinkedIn:** https://www.linkedin.com/company/themothertrees/ - **Location:** Barcelona, Spain - **Website:** https://themothertrees.com - **Contact form:** https://themothertrees.com/contact --- ## Pages - Home: https://themothertrees.com - About: https://themothertrees.com/about - Services: https://themothertrees.com/services - Open Innovation Challenges: https://themothertrees.com/oic - Insights & News: https://themothertrees.com/news - Contact: https://themothertrees.com/contact